This panel examines how a local station’s virtual studio and a national streaming network now operate as one news model. CBS News Bay Area adopted AR/VR technology, with its anchors now contributing to CBS News 24/7, the network's national streaming service, blurring the line between a regional newsroom and a 24-hour national broadcast operation. Using one virtual studio for both local broadcasts and continuous streaming, raises real production questions about pacing, graphics, talent direction, staffing, and workflow when using the same set to effectively serve both platforms. Panelists will discuss using a virtual set for both local weather and national news and what it signals for future local-to-national broadcast integration.
